- effectiveness of an advertisement
- эффективность рекламы
English-russian dctionary of contemporary Economics. 2014.
English-russian dctionary of contemporary Economics. 2014.
Effectiveness — is the capability of producing a desired effect (i.e. result). When something is deemed effective (adjective), it means it has an intended or expected outcome, or produces a deep, vivid impression.[1] “The effectiveness of the advertisement was… … Wikipedia
Cog (advertisement) — Cog … Wikipedia
keyed advertisement — /ˌki:d əd vɜ:tɪsmənt/ noun an advertisement which asks people to write to a specially coded address which will indicate where they saw it, thus helping the advertisers to evaluate the effectiveness of advertising in that particular newspaper or… … Marketing dictionary in english
Cut (advertisement) — Cut print ad promoting Cut Client Women s Aid Agency … Wikipedia
Tobacco advertising — Part of a series on Tobacco … Wikipedia
rate — The cost of debt service paid by a borrower or issuer to a lender or investor. The rate is expressed as an annual percentage of the amount borrowed. For some notes and bonds that pay interest semiannually, the semiannual interest due to the… … Financial and business terms
pretesting — 1) Conducting limited trials of a questionnaire, or other study document, to determine its suitability for a planned marketing research project. 2) In the context of advertising, marketing research on the effectiveness of an advertisement; it… … Big dictionary of business and management
copy testing — / kɒpi ˌtestɪŋ/ noun the act of testing the effectiveness of an advertisement’s copy ● Copy testing led to the copywriter having to rethink the wording of the message. ● Copy testing will tell us whether or not the advertisements are offensive to … Marketing dictionary in english
Antipsychotic — Advertisement for Thorazine (chlorpromazine) from the 1950s[1] An antipsychotic (or neuroleptic) is a tranquilizing psychiatric medication primarily used to manage psychosis (including delusions or hallucinations, as well as disordered tho … Wikipedia
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
Comparative advertising — is an advertisement in which a particular product, or service, specifically mentions a competitor by name for the express purpose of showing why the competitor is inferior to the product naming it. Comparative advertising, also known as ‘knocking … Wikipedia